PENGARUH PRICE PERCEPTION DAN SERVICE QUALITY TERHADAP PURCHASE INTENTION RUMAH MAKAN “MIE GACOAN” CABANG KOTABARU YOGYAKARTA. Efektif : Jurnal Bisnis dan Ekonomi, [S. l.], v. 15, n. 2 Desember, p. 109–125, 2025. DOI: 10.37159/hywm7z77. Disponível em: https://jurnalefektif.janabadra.ac.id/index.php/ojs/article/view/30.. Acesso em: 19 may. 2025.