Pengaruh Online Customer Review dan Online Customer Rating Terhadap Keputusan Pembelian di Tiktok Shop. (Studi Pada Mahasiswa Universitas Padjadjaran). Efektif : Jurnal Bisnis dan Ekonomi, [S. l.], v. 16, n. 1, p. 93–101, 2025. DOI: 10.37159/Efektif2025.Vol16.No1.005. Disponível em: https://jurnalefektif.janabadra.ac.id/index.php/ojs/article/view/42.. Acesso em: 31 oct. 2025.